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Sterling Bank’s strategic partnership with EAS aims to boost FX earnings for Nigerian SMEs

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In a move geared towards fostering economic growth and empowering Nigerian businesses in the global market, Sterling Bank Ltd. has announced a strategic partnership with Export And Sell Nigeria Limited (EAS).

The collaboration is set to host the “Export to Wealth” conference, scheduled for March 6th – 7th, 2024. This groundbreaking initiative aims to empower over 2,000 export-ready businesses by providing practical tools and resources for successful sales on international retailing platforms.

This partnership signifies a significant milestone in Sterling Bank’s commitment to supporting businesses of all sizes and propelling economic development in Nigeria.

By leveraging the expertise of both organizations, the conference will offer entrepreneurs the necessary skills and knowledge to navigate the complexities of international trade successfully.

The “Export to Wealth” conference will feature workshops and networking opportunities, guiding businesses through the export process.

Attendees will gain insights into market trends, e-commerce strategies, and regulatory compliance, with a specific focus on accessing the United States market.

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Chief Product Officer at Sterling Bank, Mustapha Otaru expressed excitement about the collaboration, stating, “This initiative aligns with our commitment to supporting local businesses and fostering economic development.

By providing practical solutions and facilitating market access, we aim to empower businesses to scale and succeed globally.”

Chairman and Chief Executive Officer of Export And Sell, Nduka Udeh highlighted that the seminar aims to train Nigerian businesses with exportable products to identify opportunities in international markets, package goods to international standards, and earn foreign exchange through exports.

With Export and Sell Nigeria Limited contributing its wealth of experience in international trade and e-commerce, the partnership seeks to contribute to the growth of Nigeria’s export sector and position businesses for success on the global stage.

Businesses interested in participating can register on the official event website, sterling.ng/global.

This initiative follows Sterling Bank’s recent agreement with the Small and Medium Enterprises Development Agency of Nigeria (SMEDAN) to disburse N 5 billion in capital to businesses at a single-digit interest rate, reinforcing the bank’s commitment to the growth of small and medium-sized enterprises in Nigeria and stimulating sustainable growth in the real sector of the economy.

(Edited by Oludare Mayowa; omayowa@globalfinancialdigest.com; Newsroom: +234 8033 964 138)

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