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Lagos Gov. Sanwo-Olu wins Consumer Rights Advocate Governor of the Year at CVA 2023

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Lagos State Governor Babajide Sanwo-Olu was awarded the prestigious title of “Consumer Rights Advocate Governor of the Year” at the recently concluded Consumer Value Awards (CVA) 2023, where he joined other dignitaries in applauding the event’s organizers.

In his remarks, delivered by the Permanent Secretary of the Ministry of Commerce, Industry, and Cooperatives, Adetutu Sosanya, the governor praised BrandXchange for their dedicated efforts in orchestrating an event of such significance.

The CVA is an initiative designed to safeguard consumer interests through advocacy and the promotion of consumer rights awareness.

Acknowledging the honor of being the first governor to receive such recognition, Governor Sanwo-Olu underscored the state government’s commitment to establishing an agency tasked with safeguarding consumers from exploitation and ensuring that they receive the satisfaction they deserve from their purchases.

Notably, the Vice Chairman and Chief Executive Officer of the Nigeria Communications Commission (NCC), Umar Garba Danbatta, received special recognition for the commission’s outstanding efforts in ensuring consumer satisfaction within the telecommunications sector.

He commended the BrandXchange team for their visionary initiative.

Danbatta emphasized the influential role consumers play in shaping the business landscape and the pivotal significance of their continued trust and support for brands.

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He expressed that the CVA serves as an opportunity to celebrate consumers’ discerning choices and the businesses that consistently strive to earn their loyalty.

This year’s CVA, themed “Consumer Satisfaction Index,” resonates profoundly in today’s business environment. Prioritizing consumer wants and needs remains paramount for businesses, as satisfied customers are more loyal and profitable, often becoming advocates through positive word-of-mouth.

The event also featured the Director General of the Nigeria Civil Aviation Authority (NCAA), Musa Nuhu represented by the Director of Human Resources and Administration, Wakil Adamu.

Nuhu praised the organizers and highlighted that consumer satisfaction is not only crucial for a business’s success but also for its sustainability. The Civil Aviation Act enshrines consumer rights, ensuring full value for money, compensation for delays, and more.

The Chief Analyst and convener of the Consumer Value Awards, Akonte Ekine emphasized in his welcome address that the awards symbolize the brands’ unwavering commitment to consumer-centricity.

He noted that these brands have consistently strived to understand and fulfill the needs of the modern Nigerian consumer, reflecting the synergy between consumer demands and brand dedication.

The CVA 2023, now in its second edition, recognized over 50 brands across various sectors of the economy as the best value for money, reinforcing their commitment to consumer satisfaction and excellence.

(Edited by Oludare Mayowa; omayowa@globalfinancialdigest.com; Newsroom: +234 8033 964 138)

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