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HomeCompany NewsHeir Insurance launches 'Her Motor Plan' for gender balance coverage

Heir Insurance launches ‘Her Motor Plan’ for gender balance coverage

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Heirs Insurance Limited has launched a motor insurance plan for women, named Her Motor Plan in a bid to ensure gender equality.

The plan offers its subscribers 24-hour road rescue and vehicle repair services, according to the Heirs Insurance chief executive.

Speaking during the launch in Lagos on Thursday, the Managing Director, Heirs Insurance, Adaobi Nwakuche, said that the plan comes with access to an exclusive community of like-minded businesswomen.

She said the plan is the outcome of the extensive research the company has conducted to understand the lapses in the industry.

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Nwakuche stressed the importance of inclusion for women in the quest to deepen insurance penetration and expressed confidence that the new product will champion this cause.

“Women face several challenges at work, home and generally in society yet they stand strong. This is what we are celebrating with Her Motor Insurance Plan.

“We believe that the drive of women should not be hindered by the challenges they face. Through this launch, we emphasize our commitment to making insurance accessible to everyone. Our message to all women is simple, keep driving, keep moving,” Nwakuche said.

While welcoming guests to the event, the Chief Marketing Officer, Heirs Insurance, Ifesinachi Okpagu, noted that the product further emphasises the company’s overall ambition of creating products that offer value and make better the lives of customers.

Her Motor Insurance Cover is a comprehensive motor insurance that shields women from the exorbitant costs of repairing or replacing their vehicle in the event of an accident, theft or fire incident. ~Bloomberg

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